Have you ever wondered why people of all of a sudden remember Ramadan? It's as if it is not a yearly celebration or it's something new. Household members and specially mothers fall in that trap each year, leading them to not being ready for Ramadan and living the hassle of last minute preparations.

Ikea through its wide selection of products will make mothers and family members ready for what Ramadan really stands for, the joy and Iftar gatherings.
Production: Talking Pictures/ Bahrain, Director: Agus Verrastro, Creative Director: Mohamed Sehly,
Senior Art Director: Michel Azar, TV Producer: Jessica Younes, Communication Director: Makram Khatib, Communication Executive: Imad Jurdi
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