The Concept
This year, RIyad Bank offered its customers and possible new incomers a very persuasive & attracting offer.
The offer is summed up as following: "Get any personal loan with 0% interest valid for 6 month as grace period."
In order to deliver this message, we went into full Minimalism using the 0 and what Saudi people can possibly do with the personal loan.
And so, we elaborated the concept by completing the 0 by each benefit Saudis can get with the offer (Travel, Marriage & Furniture).
©Grey Mena| Riyadh
Project done during employment at Grey Riyadh

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